Marketing 101

This is a collection of discussions on some of the marketing do’s and don’ts I’ve learned over the years.

Made your sale? STOP SELLING!!!

Don't make this classic blunder. If you've made your sale, STOP SELLING! Why keep selling? You just might throw it all away.


I am the Greatest! Marketing Mistakes 157a & b

The Unsubstantiated Claim One of the top five marketing mistakes - ever- I am guilty of having committed it myself on a number of occasions, is hanging onto the idea that we are all on the same page – the illusion that our target audience can read our minds. Here's how to fix it!


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